The art of Macy’s Flower Show

The Chicago pop-up features hundreds of flowers — real and hand cut —and serves as the debut of a permanent work by a local artist.

By Kaarin Moore • May 7, 2026

Target shuffles merchandising leadership with slate of new SVPs

The mass retailer continues to revamp its leadership team as it works to regain product authority.

By Dani James • May 7, 2026

Explore the Trendline➔

How retailers are thinking about in-store experience

Complementary shop-in-shops, age-appropriate experiences and integrated technology are just a few ways retailers are reworking stores to suit shoppers.

By Retail Dive staff

Amazon’s latest AI feature allows shoppers to interact with product summaries

“Join the chat” enables real-time questions and answers while listening to AI-generated product summaries. 

By Tatiana Walk-Morris • May 7, 2026

Old Navy turns to retail, entertainment vet to invigorate turnaround

Michael Francis has led marketing at Walmart, Target and Dreamworks and is now taking newly created roles at Gap Inc. and its value brand.

By Daphne Howland • May 6, 2026

Dollar General bridges onsite, offsite retail media with new solution

Brands will be able to activate and optimize offsite and onsite inventory within The Trade Desk for the first time through an integration supported by Kevel.

By Peter Adams • May 6, 2026

Target’s digital chief breaks down the retailer’s creator overhaul

Sarah Travis details two new offerings designed for the social commerce boom and addresses frustration with the winddown of a prior affiliate program. 

By Peter Adams • May 6, 2026

Carter’s chief marketer on pairing heritage with progress

The first creative under Global Chief Marketing Officer Sarah Crockett captures a universal truth of youth sports: parents around the world will eventually shout, “Wrong goal!”

By Chris Kelly • May 5, 2026

Claire’s marks next chapter with Gen Alpha-focused ASMR campaign

“A Girl SMR at Claire's” includes ASMR filming set-ups, a Summer Sensory Shop and a presence on teen-focused social platform Coverstar.

By Jessica Hammers • May 1, 2026

J. Jill names Coach vet as chief marketing officer

Kimberly Wallengren, who also worked at American Eagle and Adidas, will focus on brand positioning, expanding customer reach and growing consumer engagement.

By Howard Ruben • May 1, 2026

The Weekly Closeout: Heydude sales decline and Lululemon dishes about Chip Wilson

The Crocs-owned footwear brand's sales fell 12%, while the athletics company spelled out a fraught relationship in proxy documents.

By Retail Dive Staff • May 1, 2026

Kohl’s delves into AI for gift finding, aiding associates

The retailer launched a conversational AI agent to help shoppers find gifts, and is evolving how associates engage with data using the technology.

By Tatiana Walk-Morris • April 30, 2026

The Backroom: Redefining Pacsun

Brieane Olson talks about her book, “Co-created,” and her work as a merchant and now CEO in redefining the retailer for a new generation.

By Retail Dive Staff • April 30, 2026

Amazon Prime Day moves to June

The e-commerce company's sales event happened in July last year. Meanwhile, Q1 earnings showed strong growth in online store net sales.

By Dani James • April 30, 2026

Walmart is bringing beauty-focused store associates to hundreds of stores

The "Beauty Expert" position, which features specialized training, is expanding this year after a successful pilot.

By Dani James • April 30, 2026

Bath & Body Works names first chief brand and product officer

Veronique Gabai-Pinsky comes to the company with decades of experience, including launching her own brand and serving as president of Vera Wang Group.

By Kaarin Moore • April 30, 2026

Amazon extends annual pet sale

The promotional event is being lengthened from two days to five for the first time, starting May 11. 

By Tatiana Walk-Morris • April 29, 2026

Home Depot helps advertisers reach DIY audiences on Reddit and Pinterest

Advertisers will be able to launch Reddit campaigns directly through Orange Apron Media’s self-service portal as part of an industry-first integration.  

By Peter Adams • April 29, 2026

Can Bed Bath & Beyond’s Bilt partnership simplify its experience?

The move could offer the retailer a way to make its complex collection of brands more coherent, but it falls on Bed Bath & Beyond to do the heavy lifting.

By Bryan Wassel • April 29, 2026

Bed Bath & Beyond CEO: AI will lead to ‘significant reduction in headcount’

Areas impacted at the retailer could include supply chain, IT, accounting, marketing and merchandising, Marcus Lemonis told analysts Monday.

By Caroline Jansen • April 28, 2026

H&M launches storefront on Nordstrom’s marketplace

The move is part of the fast-fashion brand’s broader effort to reach shoppers in multiple venues, online and off.

By Daphne Howland • April 28, 2026

Williams-Sonoma relaunches Dormify

The home retailer debuted a new Dormify website and an option to pick up orders near college campuses using its existing retail footprint. 

By Dani James • April 28, 2026

Commerce media is hot. Your strategy is still lukewarm.

Commerce media is hot — but most strategies are still lukewarm. Are you falling behind?

April 27, 2026

Aerie ups commitment to authenticity with enhanced creator program

The Realmakers Community program offers creators commissions and a chance to be featured across Aerie social channels and platforms.

By Jessica Hammers • April 24, 2026

The Weekly Closeout: Pat McGrath Labs exits bankruptcy, GameStop bets on ‘retro’

The cosmetics company forged a deal with GDA Luma, while the gaming retailer is expanding its assortment of older products nationwide.

By Retail Dive Staff • April 24, 2026

Ulta Beauty, Google partner on AI-powered shopping experiences

The beauty retailer has launched Ulta AI, a shopping assistant available on its website that soon will roll out to its app. 

By Tatiana Walk-Morris • April 23, 2026